Meta Ads Specialist (m/f/d) Remote

Stellenbeschreibung

Are you ready to take your digital marketing expertise to new heights? Our client, based in  Switzerland, is on the lookout for a Meta Ads Specialist to join their dynamic team. If you’re passionate about leveraging the power of Meta platforms like Facebook, Instagram, and Messenger to make a splash in the marketing realm, then this opportunity is for you!

Overview:

Calling all digital wizards! As a Meta Ads Specialist, you will be responsible for planning, implementing, and optimizing advertising campaigns on Meta platforms such as Facebook, Instagram, and Messenger. You will work closely with the marketing team to maximize ad performance and achieve company goals. The ideal candidate will have a solid understanding of digital marketing, particularly regarding Meta platforms, as well as analytical skills to monitor and optimize campaigns.

Responsibilities:

• Develop advertising strategies for Meta platforms based on company goals and audience analysis
• Create and execute ad campaigns on Facebook, Instagram, and Messenger, including audience segmentation, ad creation, and budget allocation
• Continuously monitor ad performance and campaigns, identify trends, and generate performance reports
• Conduct A/B tests to optimize the effectiveness of ad variants and identify best practices
• Collaborate with the creative team to develop engaging ad content and landing pages
• Identify opportunities to scale successful campaigns and optimize conversion rates
• Stay updated on developments in the advertising industry and on Meta platforms to identify and implement innovative approaches

Requirements:

• Demonstrated experience in planning, implementing, and optimizing advertising campaigns on Meta platforms such as Facebook, Instagram, and Messenger
• Strong knowledge of advertising tools and features on Meta platforms, including Power Editor, Ads Manager, and Business Manager
• Ability to interpret data and make informed decisions to optimize campaigns
• Strong analytical skills and experience using analytics tools such as Facebook Insights and Google Analytics
• Excellent communication skills and ability to work effectively with various departments
• Ability to work under pressure and manage multiple projects simultaneously
• Passion for digital marketing and a constant drive for improvement and innovation
• English proficiency at C1 level or above and/or German proficiency at B2 level or above is required. Candidates with German proficiency will be preferred.

Preferred Qualifications:

• Experience using automation and optimization tools for advertising campaigns
• Knowledge in other areas of digital marketing such as search engine marketing (SEM) and search engine optimization (SEO)

  If you are a passionate and results-oriented individual who enjoys working in a dynamic team environment and wants to shape the future of digital marketing, we look forward to receiving your application for the position of Meta Ads Specialist. Please send us your resume to: *** with the subject line „Meta Ads Specialist“.

About mytalent.io: As a leading recruitment company, we specialize in connecting extraordinary candidates from diverse fields with forward-thinking businesses across Germany, Austria, and Switzerland.